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Corporate Profile


The Charles Associates Imports is group of companies and the market leaders in the premium and luxury segment of the global apparel, fashion accessories, home decor, food stuff market & real estate. The Group focuses on the Imports, Distributor, Trading and Wholesale and marketing of premium fashion and accessories for men and women. Headquartered in London.


The Charles Associates Imports comprises the collections of luxury segment of the global apparel, fashion accessories, home decor, food stuff.


The brands cover a comprehensive product range encompassing classic to modern apparel, elegant eveningwear and sportswear, shoes, leather accessories as well as food stuff, apparel, fashion accessories, home decor, eyewear and home textiles. 

The Charles Associates Imports leverages targeted marketing measures to raise the appeal of its brands. Apart from above-the-line marketing instruments such as print and out-of-home media, the relevant target groups are increasingly reached using digital channels. In light of the expansion of the Group’s own retail business, the importance of point-of-sale marketing is also mounting. 

Sports sponsorship campaigns focus on premium sports such as Formula 1, golf or sailing that ideally convey brand values such as dynamism, perfection and precision. In its art sponsorship activities, the Group underscores the common ground that art and fashion share with respect to design, aesthetics and creativity. The Company emphasizes these attributes further with high-profile fashion events in the world’s fashion capitals that raise the desirability and acceptance of the Group’s brands among key target groups, while adding emotional appeal to the Charles Associates Imports world. 

In addition, for selective product groups, Charles Associates Imports conducts business with trusted partners worldwide who provide long-lasting expertise of fashion accessories, home decor, food stuff, textile processing and modern technologies. These partners not only meet the Company’s high quality standards but comply with internationally recognized labor and social standards. To ensure the compliance of these standards regular audits are conducted by both the Company’s own auditors and external, experienced service partners. 

The number of points of sale owned by the Charles Associates Imports saw a net increase of 120 to 910 in the past year. In total, the Group generated 54 % of its sales from its own retail business in fiscal year 2020.



The way we are organised reflects a simple and powerful objective: to be a
totally customer - centric business.
Our Structure is simple and reflects the needs of our customers and the segments in which they work. We make sure that the right colt expertise is always in the right place so that we can deliver the quality and service you expect. And of course, all our teams are directly responsible and accountable to customers.
At Charles Associates we've always put our customers first, and we've never lost sight of the fact that as we change we have to stay true to that principle. 

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